About Us‎ ‎ ‎ | ‎ ‎ ‎Be Still 4610
Rooted in Faith. Built on Stillness. Created for Kingdom Impact.

At “Be Still” 4610, we don’t just run a boutique—we cultivate a sacred space where faith, creativity, and community intersect. Founded on the life-giving truth of Psalm 46:10, “Be still, and know that I am God,” our mission is to offer a peaceful, Spirit-led refuge for believers to shop, gather, worship, and grow deeper in their walk with Christ.

Whether you're browsing through Scripture-inspired art, sipping coffee in our cozy café, or discovering treasures handcrafted by Christian vendors, every inch of our space is prayerfully designed to stir your heart, slow your pace, and remind you that God is always near.

We believe in more than commerce—we believe in calling. Every product, painting, cup of coffee, and outreach event is an opportunity to glorify God and bless His people. Through our multi-faceted boutique and our ministry branch, BranchOut, we invite you to dwell, delight, and be still in the presence of God.

Our Founder & Team
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LeElla Cross | Founder & CEO

LeElla Cross is the visionary behind “Be Still” 4610. A woman anchored in faith, LeElla’s mission is more than entrepreneurial—it’s spiritual. She seeks to create sanctuaries where God is felt in every detail: from lavender-hued florals to carefully curated Scripture-led spaces.

A loving wife, mother of four, devotional writer, podcast host, and community nurturer, LeElla lives to pour beauty and boldness into everything she does. Her motto?
“My faith in God is what fuels me.”

She is driven by Psalm 46:5: “God is within her; she will not fail.”

With each project, she turns calling into creativity, ensuring “Be Still” is not just a business, but a movement—a lifestyle of rest, reverence, and radiant faith.

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Jordyn Cross | Child-Like Faith Specialist

At just 8 years old, Jordyn Cross brings joy, depth, and divine insight to “Be Still.” As the daughter of LeElla and co-contributor to the devotional Just Show Up, Jordyn is wise beyond her years and passionate about helping others see God through childlike eyes.

Her favorite phrase:
“If you can read a book, you can read the Bible!”

Jordyn’s faith is fresh, fun, and fearless. Whether she’s sharing a favorite Scripture or leading with her infectious joy, she reminds us all that no one is too young—or too small—to make a Kingdom impact.

Our Ministry | BranchOut
Our outreach arm, BranchOut, is how we extend our stillness beyond our four walls. Inspired by John 15:5, we live by the truth that as we abide in Christ, we will bear fruit. Through Blessing Bags, prayer tents, community drives, and creative ministry, BranchOut seeks to serve the lost, uplift the hurting, and reflect Jesus in every act of love.

“We grow to give.”
That’s not just a motto—it’s our ministry model.

To provide a sacred space where faith, creativity, and community intersect—encouraging all to “Be Still” and know God through inspired goods, art, coffee, and literature. Rooted in Psalm 46:10, our mission is to be a peaceful, welcoming environment for believers to gather, shop, create, and grow spiritually.

Mission Statement

“Be Still” A Christian Boutique aspires to expand across the Southern region— offering Christian entrepreneurs the opportunity to launch their business within a proven model. One day, our vendors may transition from part-time makers to full-time ministry-minded business owners, opening future locations or leading outreach through the “Be Still” network.

Future Vision

Want to Join the Mission?

Whether you’re a believer, a vendor, a creative, or a community member in need of peace—there’s space for you here. “Be Still” isn’t just a store. It’s a movement, a ministry, and a home.